Disciplines

  • Branded content
  • Corporate communications
  • Influencer marketing
  • Public relations (PR)

About

MSL is a creative communications agency, we build brands, businesses, reputations and relationships.

By uniting diverse people, skills, perspectives and expertise we combine thoughtful insight and stunning creativity to deliver stories, content and experiences that transform the way people think, feel and behave.

We create stories, content and experiences that transform the way people think, feel and behave. We influence. We impact. And we do it fearlessly.

We do our best work when we're working together with like-minded colleagues and fellow experts. But we don't just combine our expertise for the sake of creating great work; it's a way of working that's ingrained in us.



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Case Studies

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Case Study

Don't just fit in. Belong

By MSL

EY wanted to move the conversation on from ‘D&I’ to ‘Belonging’ – a feeling everyone understands and creates in their workplace. Creating a series of films and social content under the banner ‘Don’t just fit in. Belong’ we showed real examples of what belonging means at EY.

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Case Study

Making a splash for the great British holiday

By MSL

As the first major step in the company’s five year transformation plan, we helped Butlins launch their £40million pool, central to raising awareness of the all-new Butlin’s experience, while also forcing reconsideration of the brand for those seeking British family holidays.

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Case Study

An enduring brand, fit for the future

By MSL

MSL was challenged to create a new website, reflective of the stature, quality and spirit of the fir

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Case Study

Conversations behind car doors

By MSL

With the insight that cars are the new kitchen tables, where families have their most engaged conver

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Case Study

Serving up a new kind of press event

By MSL

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Case Study

Connecting brands with influencers

By MSL

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Case Study

Changing how parents shape their children’s futures

By MSL

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Case Study

Creating an employer brand for the Bank of the Future

By MSL

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Case Study

Building a runway for collaboration

By MSL

  • Archived Case Studies