Case Study
KFC 'The World’s Least Appropriate Slogan'
‘A banjo among violins’: finding KFC’s voice
Read More
Case Study
Inspiring a New Generation of Baseball Fans across Europe
By The Wild
Major League Baseball asked The Wild to showcase the thrill of Baseball to a new, Gen Z audience across Europe. We created a 10-part YouTube series entirely during lockdown, gaining 3.2 million views and 3 more commissions as a result. That's a home run in a time of adversity.
Read More
Case Study
Supercharging Bull's-Eye socials to become the biggest player in BBQ
By The Wild
Bull's-Eye has loyal fans and a no-nonsense tone of voice. Kraft Heinz came to us to establish their presence in the online BBQ community through social-first content. One year on, Bull's-Eye experienced 1000% follower growth and 9% YoY sales increase. Not bad for a BBQ sauce.
Read More
Case Study
Touring Europe with a piano made from 17 smartphones
By The Wild
We teamed up with OnePlus to raise awareness of its 7T Pro smartphone’s high-speed display. With innovation at our core, we created a one-of-a-kind digital piano made from 17 7T Pro smartphones for a tour across Europe... and generated 3.6 million impressions as a result.
Read More
Case Study
Taking IRL to URL: Launching a virtual festival
By Puzzle
At Puzzle, our content strategy always has consumer-mindset at heart. In summer, that means festivals - but of course the pandemic changed everyones plans. Using smart digital executions, we delivered all the best festivals have to offer without needing to leave your 'tent'.
Read More
Case Study
Stirring Creativity with Bombay Sapphire
By Ogilvy UK
Ogilvy found an innovative way to reopen the Design Museum, which had suffered a 92% drop in its usual income streams during the pandemic. Our team worked with Bombay Sapphire to open a supermarket like no other at the museum allowing it to reopen despite pandemic restrictions.
Read More
Case Study
Preventing Online Harm
By Puzzle
We partnered with Equation to help spread awareness for their Online Harm campaign aimed at teenage girls. Our goal was to maximise reach through channels that would drive success, and by capitalising on the popularity of TikTok, we achieved excellent results.
Read More
Case Study
McCafé
By Leo Burnett
In 2017 we launched a bold new strategy for the McCafé brand, setting it on a trajectory of growth that continues to this day. Since launch, McCafé’s positioning has evolved to cement the brand’s status as an affordable alternative to overpriced coffee.
Read More
Case Study
Wartime Leadership
By Leo Burnett
This is the story of how we helped McDonald’s go beyond just simply surviving the COVID crisis, but to emerge from it stronger than ever.
Read More
