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Motel

London https://motelcompany.com/overview

Disciplines

  • Advertising/Creative
  • Brand strategy

About

Motel is a creative company that believes the best ideas come from being ‘comfortably uncomfortable’.

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Case Studies

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Case Study

Klarna Clothes Love All

By Motel

Our first project for Klarna was a major integrated campaign to celebrate diversity in fashion. The campaign resulted in a 44.6% increase in app downloads. It is the most successful UK campaign for Klarna ever.

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Case Study

Klarna Discover the Truth

By Motel

The strategy behind this campaign is to dispel common myths about Klarna. Head on. For example, that Klarna is mainly used by young people when the average age of its 15 million UK customers is in the mid-30s. Or that Klarna charges interest like credit cards - when it doesn't.

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Case Study

Inkspot Brewery

By Motel

To create fame for the Inkspot Brewery we invented stories about their beers. In a world of undifferentiated craft beers that are all about authenticity, our ambition is to be the most inauthentic brand out there.

  • Archived Case Studies