Commerce in the time of the COVID-19 crisis

Inspiration for marketers and brands. Like everyone, we’ve been absorbing the news and commentary that surrounds Covid-19 coverage and reaction. One of the recurring themes is the massive impact this pandemic is having on commerce. The role of Commerce in our lives was already becoming omni-present. Now, it is an essential part of our protection and survival, and one of a few public freedoms we still have: supermarket and pharmacy trips and of course, online buying.