Beyond Social Media - New Opportunities for Luxury Brands

Following the digital deluge of lockdown, brands and consumers are re-evaluating their relationship with social media.While Bottega Veneta made waves as the first luxury player to shutter its accounts, this doesn’t mean that all luxury brands should follow suit.There’s an imperative for brands to reconsider:identifying new ways to engage with consumers who are seeking interactions and experiences with more meaning. To download the full report go to:https://www.springstudios.com/springthinks/