Covid–19 Media Behaviours Report: Wave 1 - 16 trends
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COVID-19 has caused dramatic changes to our daily lives have had a huge impact on our behaviours and media consumption. As old routines are abandoned, new patterns have
emerged. Havas have been tracking these changes in media consumption and other consumer
behaviours over time, since just before the first national lockdown in March 2020. With 16 waves of data now in hand, this report examines the longer terms shifts we have seen since the emergence of Covid-19.